Marketing Panel:
Innovative Pricing and Packaging Strategies
Wednesday, October 16 – 3:45 to 4:45
Moderator: Brian Bell, CMO, Zuora
Panelists:
Matt Shanahan, SVP, Strategy, Scout Analytics
Steve Woda, CEO, uKnow.com
Richard Reisman, Online Media Consultant/ President, Teleshuttle Corp
Kelly Berry, Marketing, Sailthru
Dave Govan, Shutterstock
Topics/Abstract: Learn strategies for accelerating your marketing levers to drive business growth and hear best practices first-hand from businesses that have done it. Learn how to use pricing and packaging as a tool to increase customer acquisition, value per customer and reduce churn.
Wednesday, October 16 – 5:00 to 5:45
Moderator: Brian Bell, CMO, Zuora
Panelists:
Peter Kriesky, Founder, Kriesky Media
Gregg Hano, CEO, Mag+
Richard Reisman, President, Teleshuttle Corp & Online Media Consultant
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[This post was added on 3/31/17 to fill in a gap in coverage, but dated as of the day of the conference.]
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